By Coco Wu Over the last three years, glamping has become one of the hottest buzzwords in China. In the…
“Gen Z” is probably one of the most hyped words in today’s marketing world. When we talk about Gen Z…
If the days after the fudged “freedom day” in the UK are anything to go by…
We’re excited and proud to announce that Space Doctors is now officially a B Corporation! We have long held sustainability,…
Cultural change at warp speed We live in a world that’s constantly changing, adapting and reassessing. Culture is speeding up,…
By now, we all know that the desire to be an ethical consumer isn’t a flash in the pan –…
It’s an issue most brands experience: when entering a new market, there’s a fair amount of study and work required…
At the time of writing, the tech press is buzzing about Google Search testing a dark mode version of the…
Sustainability and mitigation of the climate crisis present a challenge to brands. In practical terms, there’s a huge encyclopaedia of…
Branding means reaching out of the core functionality of your category and product, to embrace values with cultural resonance. When…
In the last article, we examined the importance of engaging small communities to enhance brand relevance. In this piece, we…
In the last article, we covered the rising celebration of everyday heroes in Chinese society and the spirit of empowerment…
With imminent global recession further threatening an already wounded world, bouncing back to a flourishing economy seems like mission impossible.…
Back in 2018, London’s Royal Academy curated ‘From Life’ – an exhibition documenting the past, present and future of rendering…
This month saw us hold our first virtual Inspiration Sprint and as we all settle into new ways of working…
As physical distancing makes the thought of a cold pint in a bustling beer garden feel like the last comforting memory…
In world of ‘social distancing’, what is the New Normal for Care and Connectivity? As streets around the world, which…
The symbols of protest in the 20th Century are etched into popular culture. Bodies strewn across a race course, a…
One of our Directors Al Deakin takes a look at Starbucks’ latest TV spot #whatsyourname, and outlines some of the…
At Space Doctors we place culture at the centre of our work. Closely following emerging cultural narratives allows us to…
In Space Doctors’ recent discussions with clients in sectors like insurance and financial services, the question of ‘ownership’ continues to…
Caroline Lucas, MP For Brighton Pavilion, the UK’s first Green Member of Parliament and former leader of the Green Party…
The kind of workplace that WeWork has had a huge hand in creating – one whose set-up, ethos and aesthetic…
History teaches us that language has never been a static entity. It evolves and shapes itself against myriads of meaning…
One year on, Space Doctors’ CEO Fiona McNae, reflects on her talk at TedXExeter, the dream that she is encouraging us…
