Featured perspectives

Timeline

There is no past without futures: Recoding brand heritage

Thought Leadership

Malex Salamanques

– September 29, 2025
glowing mushrooms

Strategic Imagination: Building resilient futures

Methods and Approaches

Cato Hunt

– July 17, 2025
Aerial shot of people walking on a street showing their shadows

Understanding audiences beyond segmentation

Methods and Approaches

Cato Hunt, Sui Lai Kang, and Michael Thomas

– February 13, 2025

All perspectives

US] The Social Dilemma (2020) - Explores the dangerous human____

Download the report: Dopamine Divers

Reports

Kira Collins, Manèle El-Zoghlami, Julius Colwyn, and Sui Lai Kang

– November 18, 2025
An image of tree burial pods

Download the report: Mapping Mortality

Reports

Kira Collins, Manèle El Zoghlami and Layla Sanjoori

– October 27, 2025

Download the report: FACE the Future with British Beauty Week

Reports

Alex Bee

– October 22, 2025
Timeline

There is no past without futures: Recoding brand heritage

Thought Leadership

Malex Salamanques

– September 29, 2025

The other influencer strategy: Scaling brands with Cultural Influence

Cultural Insights

Cato Hunt and Sui Lai Kang

– September 24, 2025

In The Fence: From knock-offs to cultural kudos

Press

Alex Bee

– August 08, 2025
glowing mushrooms

Strategic Imagination: Building resilient futures

Methods and Approaches

Cato Hunt

– July 17, 2025
Colorful escalator

The RDE code trajectory

Methods and Approaches

Space Doctors

– May 27, 2025
Mirror in Woods

To cut through the complex, first master the context

Thought Leadership

Gareth Lewis

– May 12, 2025

In Forbes: What culture can tell us about new ways of consuming

Press

Alex Bee

– April 09, 2025
International Women's Day x AI

Women deserve futures not defined by the algorithm

Thought Leadership

Jess Parr, Julius Colwyn and Malex Salamaques Amiel

– March 08, 2025
Aerial shot of people walking on a street showing their shadows

Understanding audiences beyond segmentation

Methods and Approaches

Cato Hunt, Sui Lai Kang, and Michael Thomas

– February 13, 2025
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News & Events

Virtual event

Watch on demand: FACE the Future with British Beauty Week

Virtual event

Watch on demand – Strategic Imagination: Building Future Capability

A circle on cliffs by the sea

Space Doctors in London

Launching SpaceMakers

Cato Hunt

A poster with questions and headings relating to wisdom written on it