Our Expertise

We drive cultural relevance in four ways

CONSUMERS

 

We deeply connect with consumers by understanding the world of your core target, what’s influencing them, and how they are changing.

Taking selfie

OOH advert

CULTURE

 

We shape culture by telling more vibrant and meaningful stories that people will remember, and share.

BRAND

 

We understand the value you bring to people’s lives, and how you amplify this across the products, services and experiences you create.

Amazon Go Store

Sustainable fashion ad

BUSINESS

 

We believe in new ways to do ‘good business’ – driving sustainable growth and greater positive social, environmental and cultural impact.

Collaborative Intelligence

Human Expertise

Qualitative insight
Global semiotician network
Cultural codes database

Machine Learning

Image Analytics
Text Analytics
Social Analytics

Semiotic Methodologies

Category Codes
Organisational Culture Coding
Design Coding, Creative + Prototyping
Innovation
Sensory Coding
Ethnography + Behavioural Change
Speculative Strategy + Futures

We’re always excited to talk all things cultural.

Get in touch if you would like to discuss how we can help and inspire.

Say hello.