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B-Corp Initiatives

Our commitment to the systems that sustain us.

Being part of the B Corporation movement is part of our ongoing commitment to the future of critical systems we depend on.

Six principles guide our journey as a B Corp

Since 2001, we’ve brought value to our clients by helping them navigate changing contexts and the wider environmental, social, cultural and meaning-based systems we all depend on. Being part of the B Corporation movement is part of this ongoing commitment.

  • Radical Optimism: Our belief in creating preferable futures and the possibility of positive change
  • Interconnected-ness: Understanding that everything exists within wider systems of meaning and influence
  • Challenging False Dichotomies: Rejecting binary thinking like profit vs. purpose, business vs. responsibility
  • Critical Thinking: Our commitment to exploring both the visible and the shadow sides of cultural patterns
  • Reflective Accountability: Embracing the productive tension of continuous improvement and self-examination
  • Strategic Imagination: Using creative thinking to solve complex problems and shape better outcomes for our clients and the world

Our Commitments

B Corp certification challenges us to have a continuous improvement mindset. We aim to live out these values every day: